1. Confirms your reason for being: Do your board directors, members and stakeholders have a shared understanding of your organization’s mission, values and goals? A strategic plan gives your organization clear understanding of what the organization is trying to achieve and a road map for how to get there? 2. It allows you to be S.M.A.R.T: A well-developed strategic plan includes S.M.A.R.T Objectives -Specific, measurable, achievable, realistic and time based. Here is